Tag: Content marketing

Why content marketing is an important part of any marketing strategy

Why content marketing is an important part of any marketing strategy

Content marketing is important because it helps companies drive traffic, build trust with consumers, increase conversions, and generate more business. Content not only helps you build trust and connect with your target audience, but also acts as fuel for your other marketing techniques. Reasons why content marketing is a vital part of any marketing strategy: • Every content marketer knows…

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Digital marketing for beginners

Digital marketing for beginners

To be a successful digital marketer you need to know and understand your audience and the type of content they are responding to. Then focus all your efforts and energy into creating appealing content. Whether you choose to create blog posts, podcasts or videos, there’s a good chance you already have the resources to promote your brand cheaply and efficiently.…

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How a virtual assistant can help with your blog

How a virtual assistant can help with your blog

Having a blog nowadays is an essential tool for a lot of businesses. Creating and managing a blog takes a lot of effort and time. Having a virtual assistant on your team and on hand to help with your blog is a plus. A virtual assistant can help you in a multitude of ways: with research, posting and tracking posts…

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How to hire a virtual assistant to propel your blog growth

How to hire a virtual assistant to propel your blog growth

Once you’ve decided you need some help in your blogging business, the next step is likely going to be hiring a virtual assistant or VA. But where do you start? If you’ve never hired anyone before it can be more than a little daunting. Where do you find a virtual assistant? How do you find the right one for you?…

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Guide to content curation

Guide to content curation

What is content curation? It’s adding your voice (and value) to a handpicked collection of content. Gathered from a variety of sources, around a specific topic, that you publish and share with your fans. Wherever they may be. Curation is a human act. Done thoughtfully with a human eye on relevance, curation turns trusted web sources into valued web destinations,…

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How to attract customers through creating content to improve their lives

How to attract customers through creating content to improve their lives

Thoughtful marketing that offers advice and value will take place of generic advertising noise; messages that focus on the needs of the consumer, not the virtues of the product, will be the norm. The future of marketing will be content marketing, and the future of business will belong to those companies that can master their message and tell a compelling…

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Ways to use the internet to identify customers

Ways to use the internet to identify customers

Next time you’re driving or walking, count all the billboards or other print ads that you see. The number may shock you. These “old school” advertising strategies still have an important role to play in the marketplace. But slowly, they’re being overtaken by another, more sophisticated kind of marketing. If you have ever browsed old magazines you have certainly been…

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