Sales funnel

Why content marketing is an important part of any marketing strategy

Why content marketing is an important part of any marketing strategy

Content marketing is important because it helps companies drive traffic, build trust with consumers, increase conversions, and generate more business. Content not only helps you build trust and connect with your target audience, but also acts as fuel for your other marketing techniques. Reasons why content marketing is a vital part of any marketing strategy: • Every content marketer knows…

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Marketing in the digital age

Marketing in the digital age

What’s the first word you think of when you hear the term “marketing”? If you’re like most people, its probably “advertising”. The two activities have been so closely associated with each other for so long that they’ve almost become synonymous. But in today’s world, advertising is increasingly becoming a dead end for many businesses. Now more than ever, we need…

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Storytelling – the most powerful tool in your selling toolbox

Storytelling – the most powerful tool in your selling toolbox

“Once upon a time”: four simple words that bring back childhood memories of listening to wondrous tales about talking frogs and beautiful princesses. Storytelling is powerful magic – and adults aren’t immune to it, either. So, what is your business story? In a nutshell, it tells the world where you come from, who you are, and what you do. It…

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Tips for increasing your social media engagement

Tips for increasing your social media engagement

The key to becoming a successful social network user is in the engagement. Social network is starting to take his legitimate throne in the world of marketing because for a lot of businesses it is the key catalyst for brand growth. Follow these top tips for increasing social network participation below to achieve business growth. Write about your topic –…

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